notNeutral City Plate Melbourne
Melbourne - pop. 3.74 million
Though it served as the Australian capital for less than 30 years, Melbourne is marked by its status as a leading city on the international stage of design and fashion. Many refer to it as Australia’s ‘sporting and cultural capital’. Founded in 1835, Melbourne quickly grew into a major financial hub, owing in part to its strategic location on Port Phillip. Although its port system was economically important, the Victorian gold rush of the mid-19th-century transformed Melbourne into a railroad city. Owing to its abundance of parks and gardens, Melbourne is also known as the “Garden City” and is the lushest city in Australia.
These porcelain plates measure 12” across, with each city’s downtown core printed on a black background. Key buildings are represented with persimmon icons, while rivers and public spaces are shown in blue and green. Each plate is boxed and includes a key to the buildings and spaces included on the plate.
• Boxed with Printed Key
Welcome to notNeutral’s world. notNeutral is the product design company affiliated with the award-winning Los Angeles based architecture and design firm Rios Clementi Hale Studios.
Growing out of a close collaboration between these two companies, products are inspired by gardens, buildings are inspired by plates and patterns are inspired by urban plans. Their designs emerge from their desire to synthesize the world around them. They create bold, colourful and innovative products that encompass all categories of the modern lifestyle: Gift, Garden, Dine, Home, Kids. Their vibrant, confident and streetwise products are unique and accessible, expressing individuality and choice.
notNeutral has built a unique following that attracts young-spirited, colourful individuals who are looking for designs that express their style. They’ve become known to design savvy consumers as the alternative for innovative colour palettes, a contemporary take on the ordinary and design that is unquestionably not neutral.